2JAMES AND ROSE GARNER
FOUNDERS, SCENIC®
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2JAMES AND ROSE GARNER
FOUNDERS, SCENIC®
Building the future
GUN YOUNG LIM
MELINDA GONG
BRENT FRANSON
BRIAN KELLY
JESSICA BELL VAN DER WAL
COREY VAN DER WAL
MARINA PAVLOVIC RIVAS
THOMAS CORTINA
VANESSA RISSETTO
CULINA HEALTH
VIVIAN XUE RAHEY
FOUNDER, PAMPER
JESSICA MCGLORY
FOUNDER, GUARANTEED
CAK VENTURES invests in founders with global ambitions who are creating products that meet the needs of tomorrow’s internet users.
We invest at seed and pre-seed into companies that reflect changing demographics, including: aging and longevity, the increased spending power of women, the shift to majority-minority, and the rise of deskless work.
three layers of cake
We are in the golden age of aging and longevity.
By 2034, Americans over 65 will outnumber those under 18.
This large and economically powerful demographic group increasingly has the expectation that they will use technology and innovation to address the unique challenges of late life.
Today's aging consumers will use software to help them age in place, manage finances, or find work and purpose beyond retirement.
Aging & Longevity
Women are the original influencers and they’ve become the consumers that drive growth.
Women wield influence over the many ways they connect online, shop, and access products and services for both themselves and their families.
Female consumers are driving companies to multi-billion-dollar outcomes in categories like women's health, e-commerce, the care economy, and more.
The opportunities for the female economy are vast and wide.
Spending power of women
The rising New Majority are early technology adopters who drive internet culture.
Shifting demographics have made Asian, Black, and Latino people the fastest-growing and most lucrative consumer groups in the U.S. and beyond.
The shift to a majority-minority nation has unlocked opportunities for technology and software companies that address the unsolved problems and unmet needs of these consumers: improved healthcare outcomes, more inclusive financial products, and culture-driven consumer technology.
Rise of a new majority
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FOUNDERS
LOCATION
Joshin builds awareness and advocacy for the world's diverse disability and neurodivergent communities through their voices and stories
Melissa Danielsen
50+
150M
Most Days is committed to measurably increasing quality and length of life, globally.
Brent Franson
50+
150M
The first SEC regulated stock market that allows you to invest in your favorite collectible sneakers via fractional ownership.
Hector Tantoh
50+
150M
Pamper is a direct-to-consumer nail art company that creates reusable, collectible nail art using only vegan and cruelty-free products
Pamper
Culina Health is democratizing access to insurance-reimbursed clinical nutrition sessions with our registered dietitians. We are bridging the gap with the 300M people in the US that need access to a culturally competent and clinical trained dietitian. We treat, prevent and reverse patients’ health conditions, either directly or as part of care delivery teams — including specialities and hospitals.
Culina Health
Eli is a women's health company on a mission to improve lifelong health through continuous hormone monitoring. With just three simple steps, Eli's at-home technology provides women with personalized hormone profiles to make informed decisions about their health in key areas like menopause, fertility, contraception, and endocrine conditions. Eli offers real-time insights from hormones in saliva that can be tracked continuously over time, unlike traditional testing methods or send-out tests that only provide a single snapshot.
Eli Health
Frame partners with OB/GYNs, fertility clinics, and primary care teams to deliver virtual care, coaching, and help navigating every stage of the family building journey
Frame Fertility
Death Clock AI analyzes your life choices to determine when you will die, and how you can improve your habits to live even longer.
Death Clock
Sol Health connects Gen Z to mental health services and helps therapists-in-training complete their clinical hours
Sol Health
Guaranteed reimagines end-of-life healthcare with technology that allows clinicians to put the patients first.
Guaranteed
Finding Alpha: The Trillion Dollar Female Economy
Finding Alpha: The Trillion Dollar Female Economy
